Maker Story: Nectar Sunglasses

Maker Story: Nectar Sunglasses

Today, we caught up with Dylan Roukous, one of the founders (and thrill seekers) behind the fast growing Nectar Sunglasses.  The Nectar guys have built a real energy around their “sunnies” brand, and through adept marketing built a thriving community as well.  Nectar started out as just a couple of friends who loved to surf, skate and cause trouble, but it’s grown into so much more. Nectar is now a worldwide crew living life to the fullest and sharing epic experiences.  Here’s Dylan’s Maker interview.


What is your role?

Brand manager and new business acquisition.

What was your first job?

Worked at my uncle’s spot! Coppola’s Deli in Richmond, VA.

Screen Shot 2016-02-18 at 2.41.06 PMWhat do you do when you are not working?

Hang by the pool or beach, go surfing, play outside games. 

What are 3 words to describe your brand?


When you were a kid what did you want to be when you grew up?

Marine Biologist.

What was your big break?

There were many small breaks that added up to a bigger break… we have a big break coming at FireFly music festival right now! 

What is your best selling product?

The Parday sunny.

What is your favorite product? Why?

I love all of our 5panel hats – they are all unique and super artsy.

Stretch your left arm out as far as you can. What are you touching?

unnamed-2-copy-8-300x300A couch.

If you could eat lunch with any person (from history or currently alive) who would it be?

The first person in my lineage….that would be pretty sick

Other than your own, what are your favorite brands in your sector?

I like them all… Except the ones that copy what we are doing. Those companies have no creativity.

What’s the best piece of advice you have ever been given? Who gave it to you?

“If not now, when?” – my mom and dad

If you could try any job for a day what would you try?

A consultant – you just have to tell people what you think! Seems easy

Charles Valentine

Charles is a co-founder of Lumiary where he manages sales and marketing for the company. Formerly, he was VP, Strategy and Digital and Discovery Communications.

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